Beacon
Campaigns

Broadcasts that behave like real campaigns

Broadcast messaging with the controls marketers expect: audience segmentation from live contact data, A/B variants, timezone-aware scheduling, send-rate throttling, and per-campaign attribution.

Capabilities

Inside campaigns

Segmentation

Build audiences from tags, custom fields, last-message recency, purchase history, or any imported attribute.

A/B testing

Split variants across a holdout sample, promote the winner automatically on reply rate or click rate.

Timezone scheduling

Send at 10am local for every contact, not 10am for you. Quiet hours enforced per region.

Throttling

Ramp send rate to protect number quality. Automatic pause on block-rate or failure-rate thresholds.

Template compliance

Campaigns pull from approved templates only, with variable validation before a single message goes out.

Attribution

Every campaign carries UTM parameters through wa.me links into your analytics and back as revenue.

Specifics

What ships with it

No asterisks, no add-on tier. This is the surface as delivered.

  • Dynamic and static audience segments
  • A/B variant testing with automatic winner promotion
  • Per-contact timezone scheduling and quiet hours
  • Adaptive send throttling and auto-pause rules
  • Opt-out handling honored across every campaign
  • Per-campaign delivery, read, and reply funnels
  • Revenue and ROI attribution per campaign
  • CSV and API-driven audience import

Put campaigns to work

Tell us what you're building. We'll show you the platform and talk numbers.

Talk to us